Research and Analysis of Media AB, RAM AB, is an international research company that, with the help of internet-based research and analysis systems, provides media companies with increased knowledge of how advertisers' communications and other published content is delivered and perceived.

RAMs unique solution, using both standardized research models and tools for customized surveys, brings a powerful combination of cost-effectiveness, speed, and qualitative results.

RAM AB has over 600 clients in 17 countries. As of the end of 2010, about 30 million interviews had been carried out and almost 8,000 researched brands logged in the company's database.

Today both media companies and advertisers view RAM as a "currency" that clearly describes the impact of the various ads and articles. The value of using RAM as a currency also increases along with RAM's annual growth rate of just over 40%.

RAM AB was founded in Sweden in 2001 and has its headquarters in Stockholm. As of 2007, Ram also has a subsidiary in the United States, Research and Analysis of Media of Americas Inc. In 2009, RAM opened two offices in Norway and Finland.