GIVE YOUR NEWSPAPER A SHARPER FEEL
LET YOUR READERS TELL YOU HOW TO MAGNETIZE YOUR MEDIA
MAGNETIC MEDIA WITH SHARPER METRICS
LET YOUR READERS TELL YOU HOW TO MAGNETIZE YOUR MEDIA
USE CUTTING EDGE METRICS TO SHARPEN YOUR MEDIA

RAM | News

RAM | Featured Case Studies

  • 1
  • 2
  • 3
Prev Next

Karjalainen – Engaging articles in regional newspaper

Case studies

Karjalainen – Engaging articles in regional newspaper

CHALLENGE  Karjalainen is a daily newspaper published in North Karelia. It has 94 000 readers (national media survey, KMT 2014).  Karjalainen decided to measure articles regularly during one year.  Their main objective was...

Read more

The Guardian - Brand campaigns benefit from contextually relevant placement

Case studies

The Guardian - Brand campaigns benefit from contextually relevant placement

CHALLENGE ‘Context affects our decisions to a far greater degree than we realise and it matters when planning advertising, now more than ever. We know that it’s increasingly difficult to get...

Read more

A-Lehdet - Using Inviso measurements to increase knowledge of the web audience and increase the effe…

Case studies

CHALLENGE A-lehdet is a Finnish media company that publishes magazines, which cover all fields of life from house repairs and decoration to cooking, free-time activities and well-being. A-lehdet is one of...

Read more

ram logo white sloganRAM measures how advertising and editorial content works. With our help, the media can determine what engages their readers as well as prove the power of their channels for an advertiser. Read more...

RAM | Search

LOGIN

RAM - Int. Login
Username
 
Password

 


System language

RAM | World Office locations

ram-world-w-offices-plain

TESTIMONIALS

RAM's ad effectiveness research solution has become an integral part of our commercial offering over the last five years. As news brands continue to grow and evolve in a multi-platform world we have sought to package up our audience in new and innovative ways. Proving the the impact of multi-platform advertising is a vital component of this new approach - something that is made both simple, scaleable and effective with RAM - and something that resonates strongly with our agencies and clients

-Ian Gibbs, Head of Commercial Insight, Audience Department, Guardian News & Media

MEMBERSHIPS

  iabnaappalogo