LET YOUR READERS TELL YOU HOW TO MAGNETIZE YOUR MEDIA
GIVE YOUR NEWSPAPER A SHARPER FEEL
USE CUTTING EDGE METRICS TO SHARPEN YOUR MEDIA
LET YOUR READERS TELL YOU HOW TO MAGNETIZE YOUR MEDIA
MAGNETIC MEDIA WITH SHARPER METRICS

RAM | News

RAM | Featured Case Studies

  • 1
  • 2
  • 3
Prev Next

Karjalainen – Engaging articles in regional newspaper

Case studies

Karjalainen – Engaging articles in regional newspaper

CHALLENGE  Karjalainen is a daily newspaper published in North Karelia. It has 94 000 readers (national media survey, KMT 2014).  Karjalainen decided to measure articles regularly during one year.  Their main objective was...

Read more

The Guardian - Brand campaigns benefit from contextually relevant placement

Case studies

The Guardian - Brand campaigns benefit from contextually relevant placement

CHALLENGE ‘Context affects our decisions to a far greater degree than we realise and it matters when planning advertising, now more than ever. We know that it’s increasingly difficult to get...

Read more

A-Lehdet - Using Inviso measurements to increase knowledge of the web audience and increase the effe…

Case studies

CHALLENGE A-lehdet is a Finnish media company that publishes magazines, which cover all fields of life from house repairs and decoration to cooking, free-time activities and well-being. A-lehdet is one of...

Read more

ram logo white sloganRAM measures how advertising and editorial content works. With our help, the media can determine what engages their readers as well as prove the power of their channels for an advertiser. Read more...

RAM | Search

LOGIN

RAM - Int. Login
Username
 
Password

 


System language

RAM | World Office locations

ram-world-w-offices-plain

MEET US

RAM Inspiration Day Finland

Helsinki | Sep 7:th

INMA European News Media Conference 2016

Monaco | September 14-16:th

Magfest

Edinburgh | September 16:th

TESTIMONIALS

We started to use RAM Inviso in Lily.fi blog portal in the autumn 2013. Lily consists of over 6000 bloggers. With the help of RAM Inviso measurements we have been able to direct ad and editorial measurements directly to the right target groups - those who actually have been exposed to advertising or visited a certain blog during the measurement period. Invisohas enabled more reliable and efficient results, both when measuring single display advertising and multi-media campaigns. With the profile information provided by Inviso tracking,  we know Lily's different target groups better - including their online behavior and interests.”

- Tuuli Toivainen, planningdirector, A-lehdet Oy

MEMBERSHIPS

  iabnaappalogo