Is advertising being successful in communicating their message to consumers? Are readers satisfied and engaged with the editorial content provided? Digital media has many opportunities. Is media maximizing those opportunities. RAM is helping media to understand the answers to these questions and more. Read more...
In the years that we’ve been using RAM it has become an essential part of our presentations to
advertisers. It gives us the diagnostic data that we need to demonstrate the value of newspapers to advertisers.
-Phil Witherow, Director of Research, The Philadelphia Inquirer/Daily News